The 60’s, 70’s & 80’s

By |February 4th, 2015|Categories: Articles by Abe Sherman, Budgeting & Planning, Industry Insights, Marketing Insight|

By Abe Sherman The discussion at one of our Plexus Performance Group meetings this spring was about the book, The Age Curve, by Kenneth W. Gronbach. The author describes the size of each of the five living generations and the impact each one has had, is having, or will have on the marketplace. Coincidentally, we also [...]

Comments Off on The 60’s, 70’s & 80’s

A Game of Margins

By |February 4th, 2015|Categories: Articles by Abe Sherman, Budgeting & Planning, Marketing Insight|

By Abe Sherman Other than circumnavigating closed roads, dodging fallen trees and downed wires and waiting in line for gas, for me this past week has been about waiting on a national election. Watching various news channels as the results came in (yes, our power finally came back on at 3 pm on Election Day!), I [...]

Comments Off on A Game of Margins
Go to Top