Today’s Potatoes
While waiting for my Five Guys hamburger to be hand crafted, I noticed the sign that proudly proclaimed where the potatoes for that day were from. Today’s Potatoes were from Rexburg, ID.
Pants? Who Needs Pants?
The Zoom Wardrobe is a thing.
Hook ‘em & Reel ‘em – Two Different Skills
Let’s acknowledge right off the bat that getting back to business as usual may not be quick or easy.
Don’t Leave Fish to Find Fish
Our guide said, "Don’t leave fish to find fish." I turned around and said, "What was that?" He repeated, "Don’t leave fish to find fish. When we find a spot where the fish are stacked up like this, we keep fishing. Many people just take a single pass at them and move on."
Leaky Buckets and Low-Hanging Fruit
It’s a common question we hear from retailers, “how can I get a larger piece of the pie from my trade area?” Many search for answers in new vendors or merchandise offers, a different ad agency or the next cool promotional idea. While these changes can and often do deliver sales increases, they come at a price.
People, Who Need People…
COCOONING: Consumers are running for protection from the unpredictable realities of the outside world. We were staying home, curled up with books, watched movies and hunkered down. 30 years later, that definition seems quaint.
Up, Down and Even, Christmas 2018
Every year we see different results for individual companies when comparing this year’s numbers to last and 2018 was certainly no different. I can’t even say that the wide swings were terribly unusual (from up nearly 100% to down 45%).
I Trust You…Now Sign Here
One jeweler I work with, to avoid litigation, recently had to settle with a customer over a missing ring. The customer claimed she never picked up her ring, while the store showed the job as delivered, but only in the computer!